Fila adopts Surlyn for the cap design of its latest eau de parfum

Like its collections, the packaging of the latest eau de parfum from the Italian sportswear brand Fila seduces with its classic design, the choice of high quality materials and its practicality. Very sober, the bottle of the eponymous eau de parfum is enhanced by a cap made of Surlyn PC 2000, with a cubic shape and a perfectly crystalline transparency despite its great thickness. Inside the cap of this androgynous bottle, a pink or blue polypropylene insert differentiates the women's fragrances from those of men and visually echoes the bottle's marking. The Surlyn gives a shine and creates a depth effect to the insert which takes on a particular and distinctive relief. Annalisa Longoni, Sales Manager in Italy for the Medicos Group, who produced the cap, explains "The Surlyn allows us to premiumize this extremely simple bottle aimed at a young audience and which corresponds to the trend of flat design today. For the manufacture of this very massive cap, we had no other choice than to use Surlyn. Only this resin can allow us to make transparent parts with such a large thickness and a perfect rendering, with no apparent ghost. Made in a single injection, this massive cover gives the impression of being made of glass. Surlyn also has all the required properties in terms of chemical resistance, excellent scratch and abrasion resistance, and haptic qualities.."
Unbreakable, trendy yet elegant, this hood made of Surlyn of excellent quality perfectly met the specifications of the Fila brand for a packaging intended for a rather young public.