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Groupe GM reinvents highlights its Alqvimia hotel line

Groupe GM, international specialist in hospitality products, presents its Alqvimia hotel line. Founded by Idili Lizcano in the Spanish Pyrenees in 1984, the Catalan brand, whose name means "alchemy", embodies a holistic approach to skin care. 

Conceived from essential oils, the Alqvimia hotel line is an invitation to a sensory voyage, inspired by the ancient art of aromatherapy and natural essences. 

"This collection, inspired by the nature of the Pyrenees, offers a refreshing olfactory experience reminiscent of mountain freshness. Citrus notes of lemon, orange, petitgrain and grapefruit open onto a heart of wild lavender and marjoram, creating an invigorating fragrance that awakens the senses."says GM Group.

The products feature an elegant black and gold design, combining sophistication and refined style, craftsmanship and a premium approach to well-being. 

Certified vegan formulas composed of 99 % ingredients of natural origin testify to the brand's commitment to eco-responsibility.

The collection includes the large-format 300 ml Ecopump dispenser, made from recycled plastics. It includes several products, including a hand and body wash, a shampoo, a conditioner, and a hand and body lotion. The range also features the Ecofill refillable aluminum dispenser with sealed, traceable 300ml pouches, guaranteeing an authentic, sustainable experience for customers. This system offers a fast and efficient refill solution, with dual-view windows for added convenience. Maintenance staff can replace sealed pouches in seconds, ensuring a simpler, cleaner and more efficient process. A 25 g Round Table on Sustainable Palm Oil (RSPO) Mass Balanced (MB) certified soap completes the range.

The exclusive Alqvimia collection is part of GM Group's Care About Earth program, and contributes to the company's efforts to reduce its impact on the environment. 

"We are delighted to collaborate with Alqvimia, a pioneer in natural wellness, to develop a distinctive and eco-responsible line of hospitality products for our customers. This collaboration beautifully reflects our two companies' shared commitment to quality, authenticity and sustainability. The Alqvimia line offers hotels the opportunity to provide their guests with naturally inspired products, carefully designed to offer a sensory journey evoking beauty and serenity, and fostering a sense of harmony and well-being", said Laurent Marchand, President of GM Group.

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