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Materia Viva Metamorphosis by Fedrigoni, or how to go from plastic to paper

A leading manufacturer of specialty papers and self-adhesive materials, Fedrigoni innovates with a new generation of papers capable of covering certain applications previously reserved for plastic. Materia Viva Metamorphosis fulfills the contract of the circular economy with all-paper and recyclable solutions for multiple packaging markets: beauty, wine and spirits, fashion, food...

As part of its 2030 objectives and its "Making Progress" program, which aims to develop avant-garde solutions that combine performance, aesthetics and respect for the environment, the Fedrigoni Group is launching the second part of the Materia Viva range. Materia Viva Metamorphosis papers are, depending on the reference, resistant to scratches, grease, stains, mildew and water. They are translucent, metallic, rigid and elastic. They are impact resistant, tear resistant, foldable, heat resistant and light resistant. They bypass the use of plastic or other polluting substances and avoid any lamination operation. The products or packaging put on the market then become 100 % recyclable.

The Materia Viva Metamorphis range is designed for packaging subject to humidity (soaps), for packaging with plastic windows, for single-dose liquid products, for solid edibles, for waterproof shopping bags, for make-up palettes, for luxury e-commerce packs. Materia Viva Metamorphosis claims the highest quality of papers rich in natural fibers and recycled materials (from 20 to 100 %). It is the result of the group's 20-year-long commitment to helping its customers achieve creativity and reduce their environmental impact.

The Eclose brand takes its name from an Italian start-up born of an agreement between Tecnoform and Fedrigoni (which holds 70 % of the shares). Its positioning is based on the development of thermoformed products made from cellulose pulp, a real alternative to plastic. Whether for primary or secondary packaging, the company is betting on a promising future, particularly for the luxury and beauty sectors.

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