Albéa Tubes continues to accelerate its roadmap for plastic weight reduction. At the PCD show, the company is presenting four new products from its innovative EcoTop family - the fusion of head and cap - in different diameters and shapes. 

A wide range of closures incorporating recycled content (PCR) up to 70 % is also highlighted. This significantly reduces the use of plastic throughout the tube.

All these products have been designed to offer skincare and make-up brands more responsible solutions.

Tube decoration is also in the spotlight on the Albéa stand. Advanced Decoration by NovaPrint" technology offers brands enhanced desirability and differentiation, while meeting the criteria of a more sustainable, fully recyclable solution in the HDPE stream. The "Fancy Deco" range offers a variety of decorative effects for a new, attractive user experience.

Following the success of the refillable Twirl jar, Albéa Cosmetics & Fragrance is launching a ready-to-recycle Twirl with a PET lid and base.

On the stand, the Albéa team is also presenting five responsible skincare and make-up product innovations, each representing one of the five stages of a possible daily beauty routine:

1. "Time to get up" with a daily serum and PureDrop: a single-material, recyclable dropper.
2. "Let's get ready with Hype PET, a compact that combines style, functionality and durability.
3. "Lift up your lashes wherever you go" with the Taxi mascara brush.
4. "Party hard with your favorite beauty partner", Sleek Kiss: a new refillable lipstick.
5. "Off to bed! Take care of yourself!" with Twirl 200mL, the group's iconic pot now available in large format.

Lancôme unveiled its latest limited-edition creation at the end of 2024: the Celestial Rose Palette is a palette of six eyeshadows, specially designed to brighten up the holidays.

This palette is the fruit of a partnership between Lancôme and Texen Beauty Partners.

A technical and aesthetic feat 

Behind every detail of the Celestial Rose Palette lies true craftsmanship. The case is finished in rose gold metallization for a precious, luminous look. A special PET insert houses two applicators and six compartments for as many shades of eyeshadow. 

A subtle recess at the top of the cap accommodates a PU (polyurethane) plate, imitating elegant midnight-blue leather, on which Lancôme's famous Agora rose is debossed. This leather finish features hot stamping, silver and rose gold, and a delicate addition of rhinestones for high-end sparkle.

According to Texen Beauty Partners, "The major challenge lay in the production of the PU sheet, the quality of which demanded expert mastery of the processes involved.

The pallet will be presented at the PCD section of Paris Packaging Week, to be held on January 28 and 29, 2025 at Paris Expo Porte de Versailles.

Sériplast, a French SME specializing in packaging injection and decoration, has been manufacturing and printing plastic packaging for leading cosmetics brands since 1966. In 2008, the company launched a new concept in polypropylene breakaway ampoules.

In 2025, at Paris Packaging Week on January 28 and 29, the company will be presenting two versions of this flagship product: a resealable packaging sample and a resealable double-compartment sample.

These packaging solutions meet the same challenge: to find a perfect seal that separates the ampoule head and body and, despite the thin wall, avoids any risk of leakage. All this while ensuring perfect resealability.

The main advantage of this resealability is the possibility of offering a head that integrates a gloss-type stem, a spatula or a dropper. Use is very simple: the consumer begins by breaking off the bulb head.

In the case of the double-compartment ampoule developed specifically for Clarins (1.2 ml capacity), the user pours the products into the palm of his hand and can close the ampoule by clipping on the head. Compartment 1 is sealed from compartment 2 by the head's central skirt.

In the case of the ampoule with integrated stems, the specific application (gloss, serum, mascara, cream, etc.) guides the user, who can then close the ampoule by clipping the head on for later use.

Dropper, spatula, brush or brush: the choice of applicator is plural. The "Signature" range of innovative, modular single-material packs is available in three formats: 1.5 ml, 3 ml and 5 ml. Recyclable and durable, it meets the growing demand for a smaller environmental footprint, while guaranteeing quality and practicality.

New investments

Sériplast never stops innovating... and investing. In 2024, the company extended its injection workshop by 480 m2, installed four additional injection presses (two 200-ton and two 150-ton, in addition to the 22 existing presses) and acquired robots. This investment is designed to meet demand for ampoule, roll-on and bottle production.

The SME has also reached a new milestone with the acquisition of a state-of-the-art lacquering line, which will go into production in March 2025. "We invested in this innovative solution to guarantee our customers short lead times and unrivalled flexibility. This project is in line with our development strategy, which focuses on luxury and impeccable quality. It's a new step that confirms our company's role as a complete and innovative packaging player, combining technical expertise and strategic vision to meet the expectations of a market in the throes of transformation".says Kévin Cènes Tartaglione, Managing Director of Sériplast.

Woola, the startup offering packaging made from recycled wool, announces its first participation at Paris Packaging Week, January 28-29, 2025. Woola will take advantage of the event to present its flagship products, as well as new solutions.

Every year, 200,000 tonnes of wool are burnt or landfilled in various European countries, as they are deemed unsuitable for the textile industry. Based in Tallinn, Estonia, Woola recycles this wool waste to replace bubble plastic and single-use plastic packaging.

Thanks to an innovative process, Woola transforms raw wool into a variety of products: bottle sleeves (available in four), wool wraps and bubblewool that can be used to wrap small, fragile objects, personalized and reused.

The startup will be presenting a number of new products at Paris Packaging Week, including boxes made from recycled wool, ideal for protecting watches and jewelry, and a new bubblewool range.

"We offer sustainable solutions that are also highly technical. Wool is in fact a high-tech natural fiber, and its elasticity, impermeability and resistance to extreme temperatures make it an ideal material for packaging fragile objects or those requiring special protection."says Anna-Liisa Palatu, CEO and co-founder of Woola.

Woola arrived in France just two years ago, and has won over a number of prestigious customers. Its packaging is used by luxury retailers, including two houses in the LVMH group, high-end e-commerce sites, and brands committed to sustainability such as Mademoiselle Bio and Maison Matine.

Last October, the company received the Platinium award for its wool gusseted envelope in the "Sustainable design" category at the annual Pentawards ceremony, and was also honored by the Luxury Innovation Awards in the "Sustainable luxury" category.

For its professional make-up brushes, Yves Saint Laurent Beauté has chosen a set of 15 brushes made by Cosmogen.

A global specialist in innovative, patented and responsible application solutions for cosmetics and pharmaceutical brands, Cosmogen has long-standing expertise in the design of brushes dedicated to make-up application.

The set developed for Yves Saint Laurent Beauté accompanies make-up artists on brand events and photo shoots.

Each tuft is designed for a specific area of the face: complexion, eye, eyelid. The brushes in the set share a matte-varnished black FSC wood handle with gold YSL Beauté logo, a shiny gold aluminum ferrule and a synthetic bristle tuft.