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Gattefossé launches EleVastin to fight against skin sagging

Gattefossé launches EleVastin

EleVastin is a targeted solution to gravity-induced skin sagging. According to Gattefossé, the ingredient boosts skin elasticity and provides the support it needs to cope with this downward pressure. 

Renewal of the skin's elastic potential 

Gattefossé reports that EleVastin's efficacy has been demonstrated in models of increasing complexity. The active ingredient increases the synthesis of key proteins involved in the production and maintenance of functional elastic fibers: elastin, fibrillin-1 and fibulin-5. It also protects elastic fibers against degradation by elastases. Through this mechanism of action, it ensures an increase in elastic fiber density coupled with improved skin elasticity. This last result was obtained on an advanced spheroid model developed entirely in our cell culture laboratory. 

Combating the signs of gravity-induced ageing 

Tested at only 1 % and on 37 volunteers, the active ingredient demonstrated its ability to reduce sagging in the lower part of the face. Skin elasticity is significantly improved vs. placebo. Facial contours are better defined, and deep, vertical wrinkles are significantly reduced. An original measurement of the effects of gravity on facial morphology was carried out, confirming EleVastin's ability to limit the impact of gravity on the signs of aging.

A 100 % ingredient of natural origin 

Traditional plants used for therapeutic or culinary purposes are an unlimited source of inspiration for Gattefossé scientists. One such plant, Murraya koenigii, has been used for hundreds of years in Ayurvedic medicine and cooking. In association with its long-standing local partner, the leafy stems of the Murraya koenigii tree are harvested by hand in the preserved environment of Reunion Island, on plots managed without inputs (no fertilizers or pesticides). Traceability is guaranteed from the tree to the Gattefossé laboratories. A synergy of phytomolecules is obtained thanks to an innovative blend of plant-derived solvents and a rational extraction process. The active ingredient is Cosmos approved and has a natural origin content of 100 % according to ISO 16128.

"The phytochemical content of Murraya koenigii is both very rich and well described, enabling us to adopt a very methodical plant extraction research strategy. By adjusting solvent polarity, we were able to target more specifically certain molecular families such as flavonoids, phenolic acids and alkaloids. At the same time, in our laboratories and in partnership with experts in proteomics and biomechanics, we have developed innovative in vitro evaluation models. These have enabled us to provide a comprehensive demonstration of the ingredient's biological efficacy".explains Boris Vogelgesang, Cosmetic Active Ingredients R&D Director.

"EleVastin is the fruit of Gattefossé's latest advances in plant extraction and objectification. In our cell culture laboratory, our scientists develop in vitro models that are ever closer to real skin conditions. The reproducibility of results obtained with EleVastin on different models is a real guarantee of the ingredient's efficacy. What's more, EleVastin's excellent naturalness profile is the result of several years' work on developing solvents and finding the perfect match with plant material. We are very proud to supply the cosmetics market with this robust and 100 % natural active ingredient".reports Laurie Canel, Cosmetic Active Ingredients Product Manager.

Greentech : Circalys, a chrono-detox and energizing feel good active ingredient

site-industries-cosmetiques An energetic woman feeling good on her headphones while listening to music infused with Circalys, a chrono-detox active ingredient from Greentech.

Greentech launches an innovative new natural active ingredient based on the concept of chronobiology and a psychobiological approach. This ingredient helps reduce the impact of fatigue on skin and mood.

Modern lifestyles rhyme with fatigue

"Our new hectic lifestyles are disrupting our natural rhythm, leading to increasing fatigue in almost 45 % of the population, especially women. Circadian rhythms are our internal clock. Out of kilter, they will influence most biological processes, resulting in tired skin and impacting mood, says Greentech. Aware of these important repercussions, Greentech has created Circalys, an innovative active ingredient titrated in andrographolide, a molecule identified by Greentech R&D to counter the disruption of circadian rhythms and revitalize the skin. Inspired by Ayurveda, Circalys was developed from Green Chirette (Andrographis paniculata), a major detoxifying plant in traditional Ayurvedic medicine."

Modulator of circadian rhythms and the brain-skin axis

China and Cosmos approved, 100% of natural origin (ISO 16128), Circalys modulates the skin's biological rhythms, restoring a stimulating "young" clock gene expression profile in aged/fatigued keratinocytes and acting on circadian modulators involved in key cellular pathways. Circalys increases skin cell longevity and reduces cellular damage, revitalizing the skin. Circalys also acts as a modulator of the "brain-skin" axis, boosting the biological pathways of oxytocin, endocannabinoids and endorphins, for relaxed skin protected from the consequences of modern lifestyles.

According to Greentech, Circalys effectively reduces the impact of fatigue on skin and mood.

Clinically tested on night shift workers for 28 days, the company reports that Circalys was shown to significantly reduce visible signs of facial fatigue (puffiness, dark circles and under-eye wrinkles). Volunteers also found their skin more luminous, comfortable and rested.

Thanks to three scientifically-recognized psychological tests, Greentech has also proven that the use of Circalys in a cosmetic formula significantly modulates the impact of fatigue on mood: increased sense of well-being, reduced perceived stress and negative affect ("yoga" effect).

Exsymol, silicon expert for 50 years

Exsymol - Silicon

Exsymol shares its silicon expertise in a new video broadcast on its Exsymol TV video channel, in the "Word from the Expert" category.

Mélanie Mollet, communications manager, and Lionel Valenti, scientific expert, talk about this key skin element. Like collagen and hyaluronic acid, silicon acts as a veritable architect and conductor of the skin's functions. According to them, adding silicon to the skin restores its flexibility and resistance.

Arcade Beauty designs a contactless sample dispenser

site-industries-cosmetiques A box with a bottle of nail polish and a box with a bottle of nail polish.

In the logic imposed by the new sanitary gestures, Arcade Beauty continues its innovation in the field of contactless. The ScentSeal is available in stores and in self-service.

Because the fragrance test is an inseparable preamble to the act of purchase, brands and retail professionals must adapt to the health situation with innovative, practical and respectful solutions. These are prerogatives that should remain valuable in a post-Covid context where consumers are likely to maintain their demand for health and hygiene.

Rochas has chosen its model, chic and identity

To accompany the launch of its perfume Girl, Rochas entrusted Arcade Beauty with the development of this dispenser and a ScentSeal perfume label. Treated as a POS, this dispenser is a cardboard box made in compliance with the CSR codes of the perfume. Attached to the base with an adhesive, it contains 100 printed ScentSeal cards, whose reverse side allows the consumer to help himself.

Developed from scratch for Rochas, this solution is based on the recent innovations carried out by the Arcade Beauty group on the "contactless" experience.

It aims to replace the use of the tester at the point of sale, but also the distribution of the sample by a consultant. Thus presented in store, it inspires, according to Arcade Beauty, a playful and innovative discovery.

Initially, this distributor will be distributed in department stores in the Spanish market.

The Cosmetic Victories 2021: the winners have been rewarded

With the ambition of becoming the benchmark international competition for cosmetic innovation, The Cosmetic Victories aim to detect, reveal and support innovative start-ups through an "academic prize" and an "industrial prize" that mark a technological milestone or breakthrough in the world of cosmetic perfumery. 

Organized by the Cosmetic Valley competitiveness cluster in conjunction with Essec, its university partner, the awards were presented on March 30 via remote transmission and broadcast on Cosmetic Valley TV. 

The selection jury, made up of scientists from Japan, France, Canada-Quebec, Turkey, Thailand, Madagascar, Brazil and the UK, often affiliated to the Global Cosmetics Cluster, also met by videoconference. Some 81 projects from 13 different countries were examined.

Marc-Antoine Jamet, President of Cosmetic Valley said: "Year after year, the level of this competition continues to rise, the projects to become more international, the objectives to become more ambitious, and the candidates to become better and better. This year, it was difficult to make a choice. We wanted to recognize the work of Marcin Lukaszewicz and Agneszkia Lewinska, Polish scientists who, like Marie Curie, are looking to France to work on their smart delivery system bio project. I'm also delighted that a grain of sand introduced into the mechanics of our rules has enabled us to reward Doctor Roberto Varioglu and Professor Hassan Zahouani for their incredible "Touchy Finger."

Prix académique :
Laurent Billon, Professor, Institut des Sciences Analytiques et de Physico-Chimie pour l'Environnement et les Matériaux (Iprem), UMR CNRS/UPPA 5254, Université de Pau et Pays de l'Adour Uppa (France).
Project : Bio-inspired Microgels for Cosmetics ... and what else?
"Iprem is developing a new generation of bio-inspired microgels with amazing properties, opening the door to applications for cosmetics and health. "Microgels are tiny sponges containing up to 95 % of water, capable of swelling or contracting under the effect of stimuli."explains Laurent Billon. This singular ability can be used to encapsulate/relarge active ingredients, and the evaporation of water from the surface of the epidermis forms an adhesive, elastic and mechano-electrical film, which is used to gradually diffuse cosmetic active ingredients.

Industry prize: Professor Marcin Lukaszewicz, CEO & Dr Agnieszka Lewinska, R&D Director InventionBio SA (Poland).
Project : Biorefinery-based technology in Smart Delivery Systems
"Invention(Bio) is an intelligent delivery system based on green chemicals obtained from a patented biorefinery, in a waste-free and environmentally-friendly process. Thanks to encapsulation and controlled release, active substances are delivered to the intended area of the skin, reducing their concentration and therefore costs. The solution can also improve product odor, color and stability. Less is more!say the winners.

Jury's favorite: Roberto Vargiolu, PhD Research Engineer, and Professor Hassan Zahouani, co-inventor - Laboratoire de Tribologie et Dynamique des Systèmes (LTDS), Ecole Centrale de Lyon, UMR CNRS 5513 (France).
Project : "Touchy Finger", an augmented and connected human finger to assess skin and hair feel
Specialists in touch engineering, the LTDS of the Ecole Centrale de Lyon and the CNRS, has developed an innovative augmented and connected human finger device. By fitting her finger with a sensor-equipped ring, the consumer will be able to assess the softness of her skin and hair.

Emmanuel Guichard is appointed General Delegate of Febea

site-industries-cosmetiques A man by the name of Emmanuel Guichard, wearing glasses and a suit, smiles at the camera after being appointed General Delegate of Febea.

The Febea (Federation of beauty companies) has a new general delegate: Emmanuel Guichard. He takes over from Patrick O'Quin who has decided to retire. A connoisseur of professional associations, Emmanuel Guichard (44 years old) has developed a strong experience in consumer products, a leading expertise in circular economy, as well as an important European dimension.

An agricultural engineer, Emmanuel Guichard began his career in research in the United States and Spain, before joining professional associations in France and Brussels.

Initially in charge of economic affairs at the General Confederation of Beet Planters (CGB), he then joined Cofalec (Confederation of Yeast Manufacturers in the European Union) in Brussels as Secretary General.

Since 2016, Emmanuel Guichard was the General Delegate of Elipso, the trade association representing plastic packaging manufacturers. In this sector in transition, he developed an expertise on the circular economy, from design to recycling of packaging.

Emmanuel Guichard states: "I am very happy to join the cosmetics manufacturing sector, one of the flagships of our economy, which contributes to France's influence in the world. This is the strength of this sector, whose excellence and performance are supported as much by large groups as by ETIs, SMEs and VSEs throughout our territory. In this historic moment marked by the Covid crisis but also by profound changes in consumer habits, we must commit ourselves more than ever collectively to better meet the expectations of consumers and the changes in our society. I would like to thank Patrick O'Quin for the tremendous work he has done at the head of Febea, which he has helped to make a leading federation and a reference partner for the public authorities and all our stakeholders."

Patrick O'Quin states: "Thanks to the support and mobilization of our members, we can be collectively proud of the work accomplished by Febea in the service of the cosmetics sector, throughout these years. It has been a pleasure and an honor for me to work alongside companies in the sector - small, medium and large - that are symbols of excellence and innovation in France and around the world. I am delighted to welcome Emmanuel Guichard, who will bring to the sector his experience with professional associations, his expertise in the circular economy, and his detailed knowledge of economic, social and environmental issues, which will be particularly valuable for our federation and our sector in the years to come."

The CNRS offers short courses related to cosmetology

site-industries-cosmetiques French organization specializing in training programs for companies.

You may be familiar with the CNRS, but do you know CNRS Formation Entreprises, its continuing education organization ?
For researchers, engineers and technicians in the private and public sectors who want to be at the cutting edge of technology, CNRS Formation Entreprises offers more than 270 short courses lasting from one to five days, taught by CNRS experts so you can benefit directly from their knowledge and know-how.

Of these 270 courses, 20 are particularly popular with cosmetics industry employees :

Skin cell biologymicrofluidicsemulsionsorganic synthesislipids and liposomespolymersmicroscopies... each of you can find the training course that will enable you to put the techniques you've learned into practice as soon as you return to your workstation!

94 % of trainees would recommend these courses to their colleagues

Edith Wilmart, Director of CNRS Formation Entreprises tells us: "What sets us apart from other training organizations is the large proportion of our courses devoted to experimentation: practical work, case studies... Trainees are often even asked to bring in a sample or data to be processed for teaching purposes... on research equipment... with research staff! This approach is particularly well-suited to employees, and is much appreciated. ".

In fact, 94 % of trainees would recommend the training courses of CNRS Formation Entreprises to their colleagues. Carine and Hélène, employees in the cosmetics industry, took part in the training course. Extraction and analysis of plant bioactives . Carine testifies: " I found the course very interesting, with a lot of information both about the exchanges and the training itself" and Hélène, precise "I really appreciated the role-playing exercises to optimize separation techniques".

Technological training, but not only!

The CNRS continuing education organization also offers cross-disciplinary training courses, applicable to all business lines, to raise employees' awareness of societal issues as part of a CSR approach.

Today, companies of all sizes, statuses and business sectors are increasingly concerned with corporate social responsibility. This is why we CNRS Formation Entreprises has recently developed training courses on two new themes:

The axis cognition and behavior offers a wide range of training courses on gender inequality, behavioral studies, interpersonal communication, managing autistic people in the workplace, and the philosophy of science.

As for the sociology, political science and economicsIt includes training courses on radicalization, public health policy and technological intelligence, to help companies deal with these more or less sensitive issues.

Nicolas, R&I project manager, asked for a tailor-made training course for his company's executives on the scientific method and insights from the philosophy of science; he testifies: "The CNRS was one of the few organizations able to offer us a customized training program that was as close as possible to our specifications. There were preparatory discussions, the training, our evaluation of the training and, in a second phase, an evaluation by the trainers of the implementation of the knowledge acquired during the training in our professional practices. What the CNRS has given us is the theoretical basis for creating internal tools with validated fundamentals".

Tailor-made training to meet your needs

Attentive to companies' need for flexibility, CNRS Formation entreprises can also offer in-house training. Tailor-made in terms of both content and organization, this format can be a particularly interesting solution for developing your team's skills and knowledge. Every year, and increasingly so in the current health context, the organization organizes around fifty in-company training courses, adapted from a course in the catalog or created from scratch. With a pool of 100,000 research staff, we can meet your needs in one of the CNRS's 1,100 laboratories, by videoconference or at your company.

"The intra-company format on your premises has a number of advantages: you won't have to organize travel for your employees, who will be absent for less time, and you can choose the training dates. This type of training provides a unique opportunity for your employees to share and exchange ideas, as they are grouped around a common theme, adapted to their project. Think about it! says Edith Wilmart.

To find out more, visit cnrsformation.cnrs.fr

To keep up to date with our news, subscribe to our social networks: @CNRS_CFE on Twitter and CNRS Formation Entreprises on LinkedIn

Accuracy and speed in dimensional controls of L'Oréal bottles and caps

site-industries-cosmetiques A man in a laboratory performing precise dimensional checks on L'Oréal bottles and capsules.

Hexagon Manufacturing Intelligence's Optiv 3.2.2 multi-sensor machine, equipped with palletizing mode, offers precise, automated dimensional measurements of L'Oréal's caps and bottles, and enables packaging expertise to be developed on other analysis criteria such as deformation and bottle verticality. 

Founded in France in 1909, the L'Oréal group employs 88,000 people worldwide. It relies on its excellence in research and innovation and its 4,100 researchers to meet every beauty aspiration in the world, and has made ambitious commitments to sustainable development by 2030, involving its entire ecosystem for a more inclusive and sustainable society.

With over 10,000 employees working at 44 production sites for 36 international brands, L'Oréal France accounts for more than a quarter of the Group's worldwide production. The 240 people at the Rambouillet production site, near Paris, are in charge of producing nearly 300 million units a year of "haircare" and "skincare" products such as shampoos, conditioners and showers, including those for the Elsève and Dop brands. 

L'Oréal's marketing & development teams create each new product (franchise) in a different shape, color and/or material, depending on the product category or target market. Recycled resin bottles, for example, represent one of the latest ecological innovations for the L'Oréal Paris brand. Each new creation requires adaptation of production processes. Specific tests are therefore necessary to ensure that any new packaging can be adapted to the packaging lines. They are also essential to validate that production will take place under the right conditions with the right yields, and therefore without any loss of output in the medium term. Éric Debreuille, a chemical engineer, is in charge of packaging at the Rambouillet site. He works closely with the Group's centralized packaging/development departments, as well as with the plant's technical packaging teams.

"My role consists, among other things, in ensuring that design choices match packaging equipment. To do this, based on the product definition, a formal risk analysis is used to assess the impact of packaging changes on industrial equipment. It is then necessary to organize, monitor and support the tests, summarizing the results which will enable the technical choice to be validated or not".explains Éric Debreuille.

Two quality systems coexist at L'Oréal: design quality (packaging) and compliance quality (production). Éric Debreuille navigates between the two. In design, he contributes to product definition and industrial feasibility (testing), which he builds and carries out with centralized packaging and technical teams, enabling the new packaging item to be approved or not. 

In the site's Quality-Compliance department, laboratory technicians check the conformity of the items produced, particularly when a new format is produced for the first time, or when there is a change of material. The specifications for these new packagings specify the dimensional measurements to be carried out.

Optiv M offers precision, reliability and speed in bottle and cap measurement, as well as real expertise. "We used to carry out our dimensional measurements using manual tools, in particular electronic calipers. Some measurements, however, were very complex to implement, particularly those inside a capsule or even on a bottle".recalls Éric Debreuille.

A request from Sematec, a member of the Hexagon group, for analysis of industrial equipment projects, led to the need for a three-dimensional measuring machine to help develop real packaging expertise, mainly on bottles. This is how the Optiv multi-sensor machine came to be presented to L'Oréal. "Our decision-making group, consisting of the quality manager, the laboratory manager and myself, stipulated that the new tool should not only enable more reliable, faster and automated dimensional analysis, but also provide a concrete interpretation of the face & vertical deformations observed on our bottles. The aim was to correlate these measurements with our quality problems observed on the packaging lines." 

Combined with a series of sensors for very fast, precise and versatile measurements, Optiv M 3.2.2 was the solution for the inspections and analyses sought by L'Oréal. "We were quickly able to cut inspection time on vials by a factor of five, while guaranteeing more reliable measurements thanks to the machine's combination of vision and probe technology, perfectly suited to the measurement of certain dimensions. And the time taken to measure the capsules was cut by a factor of ten, thanks to the system's palletization, adapted to our needs, says Éric Debreuille. Hexagon's partner Opus was able to design sophisticated, high-quality fixtures adapted to the different items to be inspected, thus optimizing the measurements made with our three-dimensional machine. Among other things, this equipment makes up for the limited volume of the Optiv 3.2.2, enabling us to measure all bottle formats, whatever their size".

L'Oréal uses Hexagon's PC-DMIS CAD++ software, coupled with the Inspect operator interface with pallet option, and Hero analysis report software. "I've already been able to design some twenty PC-DMIS programs and train three laboratory technicians on the machine, in analysis. I'm discovering new possibilities every day, and can look forward to seeing our level of packaging expertise grow even further in the coming months".concludes Éric Debreuille.

Mintel announces the main trends in beauty and skin care products

site-industries-cosmetiques A woman puts mascara on her eyes.

Wellness, value, technology and the environment: experts on what consumers want and why, Mintel has published four key consumer trends that will influence the global beauty and skincare sector in 2021: 

  • A beautiful spirit: during these uncertain times, brands have the opportunity to participate in building routines by using products that capitalize on protection, value and the rebuilding of trusting relationships.
  • Beauty re-evaluated: in a context of reduced spending, use will be conditioned by the product's functionality and purpose. Value will be measured in terms of quality, convenience and impact, rather than price.
  • Distribution channels, drivers of change: thanks to solid e-commerce strategies, brands will gain points through an omnichannel approach capable of pushing boundaries, engaging all the senses and offering new digital experiences.
  • On the road to green beauty! In a context of coming out of confinement, consumers are preparing to re-evaluate their priorities by giving greater importance to ecological and ethical considerations, which will lead to more purchases.

Associate Director, Global Beauty and Personal Care, Andrew McDougall details how these key trends will influence the global beauty and care sector, including manufacturers, companies, brands and consumers.

A beautiful spirit

"In the future, the brands that will bring long-term value to consumers will be those that succeed in demonstrating the link between beauty routines and methods of combating stress and anxiety, and that bring normalcy to these uncertain times. The dissemination of strict safety guidelines will help to inspire confidence and attract new customers eager to return to the stores in complete safety. Through the use of external experts, strategies will need to educate consumers about the holistic approach to wellness and health, and the interconnection between mind and body, while validating the principles."

Beauty re-evaluated

"Experiences will be valued more than the product itself as consumers massively re-evaluate the products essential to their survival. Brands wishing to encourage their customers to consume premium products will be forced to redefine the notion of value, beyond cost, based not only on purchasing impact, but also on the notion of comfort and quality. Flexitarian behaviors will gain momentum, as a result of increased consumption trends across all product ranges. To reduce customer acquisition costs and increase life-cycle value, we need to listen clearly and unambiguously to the real expectations of our customer groups".

Distribution channels as drivers of change

"Over the next twelve months, loyalty and customer lifecycle value will rely on many sophisticated digitalized touchpoints focused on the need to capture everyone's lifestyles. Retailers' strategies will be developed with a view to directing consumption towards authentic branded sites, and challenging large marketplaces that have yet to demonstrate the transparency of their supply chain. With the help of trained and trusted staff, the professional sector will be harnessed and used as part of a true multi-channel strategy to deliver a better beauty experience."

On the road to green beauty!

"Brands will continue to collaborate and support local businesses through an authentic, long-term strategy that responds to changing consumer trends oriented less towards price and more towards local shops. Creating the next evolution of the "clean" trend will involve marrying ethics and safety to meet the expectations of beauty buyers who are respectful and careful not to take ill-considered risks. As consumers move in and out of big cities and small towns, the products and services they have access to will evolve in line with their priorities. Investing in various touch points will ensure optimal product discovery and encourage repeat purchases."

Jane Henderson, Global President, Mintel Beauty & Personal Care, concludes:

"As experts in what consumers want and why, Mintel Beauty and Personal Care is uniquely placed to predict future consumer behavior. For over ten years now, we have been accurately forecasting the consumer and market trends that have shaped the global beauty and personal care industry. Thanks to our knowledge, calendars and recommendations, over 3,000 brands have developed winning strategies. We richly deserve our long-standing reputation. And even today, we continue to stay one step ahead."

Texen Beauty Partners : Tottle collections

site-industries-cosmetiques The best SPF creams for sensitive skin.

The idea was all the rage a few years ago. Since then, brands have continued to adapt the concept. The tottle's invaluable assets include unbeatable practicality and a healthy dose of creativity. Texen Beauty Partners puts all its agility into the short development of customized standard packs. 

A new design for Matis

Previously available in a metallic purple finish, Réponse Jeunesse fluid skincare is now called Réponse préventive. For the occasion, this tottle has been given a new, more sober and elegant design. With its small capacity (30 ml), it is an example of an ultra-customized standard pack. It is injected in two layers (PE/PE). Its cap is designed in two parts, one transparent and the other tinted white on the inside for a particularly premium relief effect. 

The white mass-tinted decoration of the bottle and cap is in keeping with the brand's new graphic identity. Printing is then carried out using two-color screen printing.

Nuxe, chic and practical

This summer, NUXE Sun High Protection Light Fluid SPF50 was added to the brand's suncare range. For this development, Texen Beauty Partners had to combine originality with respect for the range's color codes. A pocket version (50 ml) was designed for everyday use. 

The bottle (HDPE/LDPE) features a bronze-colored PP cap and a PE plastic tip to regulate formula distribution. The silkscreen decoration is produced in two colors on the front and one on the back. The insertion of mother-of-pearl in the tint gives the packaging an attractive satin finish.

SVR, expert and efficient

In the Clairial range from the SVR laboratory, the latest anti-spot evening-out corrector, Clairial Day, is packaged in a 30 ml format. It includes a standard three-layer injection-blown bottle, a reducer and a cap whose gray interior and transparent exterior simulate glass.

The front/back design features some interesting subtleties: the "Clairial" name is printed in metallic ink and the "Day" is screen-printed in a cool grey shade. The SVR logo is hot-stamped.

In all three cases, stainless steel balls are used to activate the mixing of the formula before application.

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