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Alliora reviews its business model

Packaging and labeling - COSMOPACK

Recognized on the market for the premium manufacture of 100 % cardboard boxes made in France, Alliora is entering a necessary stage of reorganization of its activity.

At the end of 2017, Alliora Coffrets, now called Alliora, became part of the GPack Group, which has been pursuing a development strategy in Europe for several years.
Alliora is recognized by the major beauty and wine and spirits brands for its industrial expertise. However, the company responds to a highly competitive market in which it must be a leader.
Faced with a production made cyclical by the movement of promotional campaigns, the company must inevitably reduce its fixed costs and gain in productivity.

A new organizational project

As part of the GPack buyout, a €7 million recapitalization of Alliora was completed in November 2017. At the same time, a first unprecedented investment phase of €1.9 million was also carried out. Four latest-generation Emmeci machines will be installed as of April to replace older models. At the same time, specific cutting equipment dedicated to the manufacture of right-angle boxes will be added to the machine park at the Fougères site. This new equipment, combined with the reorganization of the assembly workshop, will increase the rate and quality of production. Alliora is reproducing a model that has been successfully tested in Italy within the Gpack group.
In order to achieve this strategy, Alliora's management has launched the information-consultation and negotiation process with the staff representatives concerning this reorganization project, as well as the implementation of a job protection plan. Aware of the social and human difficulties that this situation generates, Alliora favors exchange so that the change takes place in the best conditions.

Seppic reveals wesource, its brand dedicated to active cosmetic ingredients

Leaf - Sunlight

As a leader in active cosmetic ingredients, one of the fastest growing segments of the cosmetic ingredients market, Seppic has created the wesource brand, which brings together all of its active cosmetic ingredients derived from plant chemistry, marine biotechnologies and botanical extraction.

wesource embodies the richness and diversity of cosmetic actives, and responds to the needs of consumers seeking naturalness. With this brand, Seppic wants to bring a better understanding to its customers and give coherence to its portfolio of actives. wesource will be both inspiring and performing by offering customers vibrant stories, dedicated services and technical, scientific and biological expertise.
wesource embodies the curiosity and passion of Seppic's teams who are constantly exploring new horizons and learning from nature. wesource combines Seppic's scientific expertise with its knowledge of the cosmetics markets to support and provide personalized services to its customers worldwide.

Mariane Tavares , Marketing Director of Seppic: "With wesource, we put forward our scientific expertise and responsible innovation, to offer our customers powerful active ingredients with inspiring stories and unique solutions to serve consumers. When we talk about Beauty, we believe there is no greater inspiration than nature itself: our active science is inspired by the materials that make up life to create solutions that reveal Beauty."

ADF&PCD Paris 2018 records a new success

Cosmetic industry - Packaging and labeling

ADF&PCD Paris 2018, the trade event dedicated to packaging solutions for aerosols, spray/dispensing systems and cosmetics, has just closed its doors and recorded another success. Visitor traffic, innovations proposed by exhibitors, Awards ceremonies...
All the indicators are green and confirm the positioning of this exhibition, which has become over the years a must for all the actors of these sectors.
Organized on January 31 and February 1, 2018, ADF&PCD Paris 2018 exceeded all of its objectives, both quantitatively (visitors, exhibitors) and qualitatively. Nearly 500 exhibitors, players in the packaging industry, were present in Paris, an increase of more than 25% compared to the 2017 edition.
The visitors were also there with no less than 7224 professionals who came to discover the innovative and diversified offer proposed on the stands and to take advantage of the many new highlights of the show (General Manager, Packaging Manager, Innovation Manager, Purchasing Manager, R&D Manager, Designer, Marketing & Development Manager...).

"We had very clear objectives in preparing this edition: visitor satisfaction through the quality of the offer and services provided at the show (new venue, accessibility, welcome, hospitality, catering, conference cycles), satisfaction of our exhibitors through the showcasing of their products and the quantity and quality of visitors," explains Christelle Anya, Director of the ADF&PCD Shows. "We would also like to thank all of our partners who enabled us to offer a great showcase for the packaging profession.

The ADF and PCD Awards

This new edition was once again marked by the ADF and PCD Awards which rewarded the most outstanding innovations of the year. Among the 73 applications in competition and examined by two juries of professionals including experts, professionals and journalists, 9 Awards and 11 diplomas were awarded for PCD and 8 Awards and 6 diplomas were awarded for ADF.
The PCD Awards audience also enjoyed this year's COTY Luxury opening conference on "Craftsmanship at the heart of fragrance launches" by Gaël Le Bourgès, Director R&D Luxury Packaging Europe, Coty, where the group's latest launch was announced exclusively.

Next meeting: January 30 & 31, 2019
Porte de Versailles - Hall 7

The Rocher Group Signs Exclusive Agreement to Acquire "Arbonne International" Cosmetics Brand

Arbonne International - Health

In order to expand and complete its portfolio of strong brands while meeting its growth ambition, particularly outside the euro zone, the Rocher Group announces the signing, this February 2018, of an exclusive agreement to acquire the company "Arbonne International". Arbonne, a leader in the English-speaking countries, in Direct Sales, of beauty, health and wellness products based on botanical ingredients, offers a wide range of skin care, nutrition & cosmetics.
The Groupe Rocher's social partners have issued a favorable opinion on this operation.

Founded in Switzerland in 1975 and established in the United States in 1980, Arbonne was born out of Petter Mørk's desire to manufacture and sell natural cosmetic products that were more respectful of the consumer and the planet, but also to give a whole population the opportunity to achieve financial autonomy through the direct sales network.

More than 40 years later, Arbonne is a global company with revenues of more than €470 million ($550 million). Headquartered in Irvine, California, Arbonne has one manufacturing facility and four integrated distribution locations. Approximately 800 employees and more than 250,000 Independent Consultants work together to ensure the success of a naturally positioned brand that is marketed in the United States, Canada, England, Australia, New Zealand, Taiwan and Poland.

Why this acquisition?

There are many similarities between the Rocher Group and Arbonne: strong brand concepts that share true values, with high standards of quality and innovation.
With this transaction, Arbonne will be able to benefit from the resources that the Rocher Group can offer, thanks to the strength of its network (client portfolio, suppliers, partners). Thanks to the latest investments made in the digitalization of Arbonne's direct sales network, this acquisition is a real lever to support Groupe Rocher's growth.
As Bris Rocher, CEO of the Rocher Group, comments: "This new acquisition is a real asset for strengthening our position in the direct sales network, a network of the future that has seen a real rebound in recent years. Access to employment has always been one of our fundamental concerns, and our respective know-how combined with close collaboration can only serve the growth of our brands.
Kay Zanotti, CEO of Arbonne International, said, "We share with Groupe Rocher not only a commitment to sustainability, naturalness and nature-inspired products, but also a long-term vision based on strong and reliable family values. We are delighted with the sensitivity of the Groupe Rocher to the strength of the direct sales network. We both believe in the power of this business model and are convinced that this new partnership will bring positive human and growth benefits.
This acquisition (for which the amount of the transaction has not been communicated) thus completes the Breton group's brand portfolio, strengthening its positioning as a manager of strong brands. The Rocher Group is more than ever a dynamic player that has demonstrated its ability to reposition itself over time, thanks to its strategic distribution choices and its historical commitments as an integrated company.

RPC Bramlage launches new pump for options

Glass bottle - Bouteille

RPC Bramlage will underline its pre-eminent position as a provider of innovative packaging solutions for the cosmetics and body care industries with the launch of a new lotion pump at the Cosmoprof exhibition in Bologna in March. The company will also showcase a number of its other market-leading products, perfect for a wide range of applications, at its booth.
The new Lotus lotion pump has been designed based on RPC Bramlage's 30 years of experience in the field of product dispensers and its deep knowledge of the market needs. As standard, the outer part of the pump body can be customized with a wide range of surface finishes and decorative effects. This allows manufacturers to combine excellent functionality and ease of use with a customized appearance to stand out on the shelf and offer a strong brand identity.
The Lotus pump delivers the product in a precise 1.5ml dosage with minimal effort on the part of the user. With expertise in handling various types of formulas and the use of airless technology to provide effective protection, the company is able to work with each customer to meet their specific needs and provide full compatibility for each lotion.
The airless dispensers, Magic Star and Twist-Up, will also be on display at the booth, offering both the convenience of precise dosing and effective protection of delicate ingredients. The Magic Star features a modular configuration, with the main body and dispensing head being two separate parts to allow for quick and easy filling. Thanks to its unique design the Twist-Up head appears by turning the upper part of the container which is thus perfectly secured in its closed 'down' position. It is therefore an ideal packaging for the growing e-commerce market of cosmetic products. The Twist-Up allows controlled dosing and hygienic application of creams and lotions.
Another innovation from RPC Bramlage is the standard lip care stick that was recently launched. It is made of three parts for ease of use and a firm hold of the ointment stick to minimize the risk of breaking.
For efficient use of viscous creams and gels, the latest Ecosolution pump for high viscosity products offers a 97 % delivery rate for even the thickest formulas. The pump can be used with the Vega AirFree bottle, which has an internal pocket that prevents oxygen penetration and thus offers increased protection. The packaging is therefore suitable for products containing natural ingredients and no preservatives.
RPC Bramlage will also be exhibiting its wide range of cream jars and in particular the Empress range which has the particularity of offering packaging composed of two layers, the inner layer is made of polypropylene and the outer layer is SAN and transparent. The Coral jar is a new addition to the range. Its innovative design incorporates a raised section at the base to provide an alternative to the classic cylindrical shape. The award-winning Slidissime jar offers consumers a new tactile feel upon opening and an application size of 0.5ml of cream while providing effective protection of the formulas through the airless system.

Cosmed Regulatory Meetings 2018

Cosmetic industry - Regulation
Cosmed organizes a day dedicated to French and European regulations for cosmetic products: the Regulatory Meetings.

This event allows all professionals in the industry to learn about the latest regulatory news in the cosmetics sector, to exchange with regulatory authorities and experts. These regulatory meetings are aimed at company directors, creators, managers or regulatory affairs officers, R&D, formulators, toxicologists, quality engineers, marketers, and responsible pharmacists.

Attention, this year, it is a unique date which is programmed: Thursday, March 22 in Paris

New for 2018: Streaming
In order to facilitate the participation of professionals who cannot attend, Cosmed offers the possibility of following these meetings live, from an office.

Conference program
Missions and annual reports of the control authorities.
The final assessment of the 2017 inspections detailing recurring non-compliances, control points and areas for improvement, will be carried out by Manuela Boutillier & Vanessa Picot - cosmetic products inspectors - ANSM and by Catherine Argoyti - deputy head of the office of health products and services (5B) - DGCCRF. The 2018 inspection campaigns will also be announced.

Claims: impact of the implementation of the *Technical Document* of the European Commission, "free" and "hypoallergenic" claims
François Bourrust - Solutech & President of Cosmed's Regulatory Commission will present the key points and legal scope of the technical document published in August 2017 and which constitutes the position of the majority of member states including France on claims.

Work in progress and timetable of the European Commission's developments
Salvatore D'ACUNTO - Head of Unit GROW D.4 - European Commission will present the topics under discussion at the European Commission.

The Nagoya Protocol applied to our sector: actors, raw materials, constraints... Everything you need to know
The Nagoya Protocol presented by an expert in the cosmetics industry! Bruno David - Director of Natural Substances Research, R&D Sourcing and Botanicals - Pierre Fabre will provide concrete answers to all the questions raised by this protocol: which raw materials are concerned? What to do if a material is concerned? ....

Safety assessment, the current difficulties: diplomas, reserves and tests
The news and the harmonization of safety assessment practices will be discussed by Franck Chevasson - Toxicologist Eurotox - Cert. The good practices related to safety assessment and the assessor will be presented so that the responsible persons can ensure the conformity of the safety reports.

Lights on the controversial ingredients: heavy metals, nano, preservatives, endocrine disruptors, CMR, microbeads...
Daniele Quiec - *Institutional Relationship and Regulatory Manager* Cosmed will draw up an inventory of the ingredients under discussion at the European Commission and discuss the prospects for their development.

Cosmetic actors: how to secure the REACH 2018 deadline and anticipate the impact of REACH in the years to come (registration, evaluation, extended safety data sheets)?
The May 2018 deadline will be on the agenda of this presentation, which will provide practical answers to participants' questions (what to do if the substances are not registered?...). Thomas Léopold - Toxicologist pharmacist and head of Atout Reach - will also present the actions to be taken after this inventory stage.

Expectations of the authorities and responses from the industry regarding the labelling and claims of essential oils
Jean-Marc Giroux - President of Cosmed, will address the issue of essential oil labeling.

The Cosmetic Valley opens an office in New Aquitaine

Cosmetic Valley - Cosmetics industry

With a turnover of 30 billion euros and 150,000 jobs, the cosmetics industry is a jewel in the crown of the French economy, a leader in a highly competitive international market whose growth prospects are considerable: the number of consumers of cosmetic products is expected to increase by 40% to reach 6.3 billion by 2030. The Cosmetic Valley cluster is the driving force behind this industry of excellence, mobilizing a network of 1,500 companies, including 90 % small and medium-sized businesses and around 100 major brands. More than one in ten cosmetic products sold worldwide is now manufactured within Cosmetic Valley, which embodies, defends and deploys the values of the French brand: innovation, performance, product safety and respect for the environment. Anchored in the Centre-Val de Loire region since its creation in 1994, Cosmetic Valley's mission today is to support the development of the entire national industry. This strategy implies the creation of offices close to the companies to optimize their support in connection with the territories and the cluster's headquarters based in Chartres.
After opening an office in Normandy, Cosmetic Valley inaugurates in January 2018 an office in New Aquitaine, a region that is among the flagship territories of the French cosmetics industry with many private players and public skills present throughout the value chain. The 200 or so companies operating in the cosmetics sector represent a turnover of €1 billion. They include a pool of 5,000 professionals, expertise in safety and performance, know-how in development, formulation and contract manufacturing, suppliers of innovative technologies and recognized centers of expertise in the field of plant resources and lipochemistry such as the Center for the Valorization of Agro-resources, CVA in Brives-la-Gaillarde and the Institute of Fatty Bodies, ITERG in Bordeaux.

2018 Cosmetic 360 Program

Cosmetic industry - COSMÉTIQUE 360

The Cosmetic 360 conference program for the 2018 edition, will offer visitors a selection of "Theory into practice" sessions (TIPs). During these sessions, major topics of the perfumery-cosmetics industry will be presented in duo with two perspectives:
- an expert (e.g.: university, trend agency, etc.) who will present an overview of the subject
- an industrialist who will highlight the major issues and opportunities of the subject

If you would like to submit a conference topic for the 2018 program, download the "Call for proposals , complete the form and return it to us at [email protected] before March 31, 2018.
Each application will be studied and selected by the steering committee of the show.
The final conference program will be released on April 30, 2018.

With Goldea "The Roman Night", DuPont Surlyn plays the chiaroscuro

Perfume - Bvlgari Goldea The Roman Night Eau De Parfum Spray

Using the codes of the iconic Goldea bottle, Bulgari reinvents the packaging of its famous fragrance in a subtle symbiosis of light and shadow. It evokes the sensually romantic mood of a starry night in the eternal city of Rome, lulled between mystery and fascination. For this new chapter of the Goldea line, the brand has chosen a light-dark bottle, all in contrast. The deep black lacquered bottle is topped with a very thick ellipsoidal cap of brilliant transparency, made of DuPont Surlyn.
With Goldea "The Roman Night", the brand wanted to create a story while reinforcing the identity of Goldea and the singularity of its design. We recognize the drop silhouette of the original bottle, but the cap is different from the one of the previous Goldea and Rose Goldea editions, also made of Surlyn. Injected in a single thick piece, it diffuses light and thus enhances the black and gold Serpenti ring - the brand's signature - which is reflected inside the cap.
For Matic Plast Milano, Italian specialist in thermoplastic injection, only Surlyn resin could meet the demanding specifications of this project. "We had to manufacture a cap that was both solid and ultra-transparent, with an excellent surface finish and an invisible injection point, all in a single injection; in agreement with Bulgari, we naturally turned to Surlyn, a prestigious material with which we have been working for many years," explains Giovanni Patti, President of Matic Plast Milano. Moreover, as we wanted to obtain an aesthetically perfect cap and exalt the luxury side of the packaging, we designed and developed an innovative production process that we have registered as an international patent", continues Giovanni Patti.
"We are delighted with this new collaboration with Bulgari and Matic Plast Milano. Surlyn is once again the material of choice to support brands in their range extensions, and to offer flagship designs in multiple variations," said Maria Carcolé, EMEA Marketing Manager for Fragrances & Cosmetics at DuPont.

ID Scent presents its new visual identity

Goryachiy Tsekh - Logo

ID Scent is strengthening its image by unveiling - since the end of 2017 - a brand new visual identity and thus consolidating its position as a benchmark in the market for the manufacture and marketing of scented products.

A new, more modern and graphic identity - designed by the Zebrand agency - for this olfactory marketing specialist, which now conveys more clearly its four core businesses:

- ID Scent Sampling, manufacture of perfume samples, scented blotters...
- ID Scent Gifts,scented gifts manufacturing
- ID Scent Lab, olfactory identity creation
- ID Scent Event, indoors/outdoors fragrance diffuser, interactive workshops

With this new visual identity, resolutely focused on the future, ID Scent is changing the fundamentals of its brand while remaining true to its values, present since its creation.
Reworked fonts, more modern visuals, powdered colors for a lighter feel, a sleeker logo - ID Scent's visual identity is getting a makeover. The new logo features an illustration of the i and D of ID Scent. The letters form a bottle to express the company's ongoing innovation in olfactory technologies and identities. iD and Scent have been spaced out for greater legibility.
"Strong growth, new technologies, a reinforced team...As a benchmark player in premium packaging, we wanted to evolve our visual identity to correspond even more closely to our customers' expectations," explains Maxime Caffon, Associate Director of ID Scent.

This new visual identity, which combines simplicity and modernity, has already been applied to all the company's communication tools, starting with its new website: www.idscent.net and reinforces ID Scent's professional, high-quality image.

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