Rissmann offers a collection of single-material folding boxes, delivered flat and easy to assemble. In addition to a variety of fastening solutions, paper ribbons serve as both decoration and closure. 

The German company has succeeded in producing rigid cardboard and paper (FSC) boxes with luxurious finishes, delivered flat, which requires expertise in design and automated production.

The aim is to reduce the volume and cost of transporting and storing empty packaging, and to reduce packaging with 2-in-1 models (Bag & Box, Box & Display, etc.), without compromising on finish or the unpacking experience.

In addition, to optimize the supply chain and reduce freight costs, Rissmann produces as close as possible to its markets, on the American, European and Asian continents. 

When it comes to decoration, Rissmann offers a wide range of options: printing, laser cutting and engraving, hot stamping or embossing.

The first models will be presented at Luxe Pack Monaco, after a warm welcome at Luxe Pack New York and Packaging Premiere Milano.

Aptar Beauty, producer of samples, and SoPost, expert in digital campaigns, join forces to offer new marketing perspectives for brands.

Together, Aptar and SoPost aim to transform sample distribution, making it more efficient and sustainable while optimizing the consumer experience. 

Both companies offer a complete sampling campaign service. Their common objective is to optimize the entire value chain from production to campaign activation, from manufacturing to post-trial returns, in a virtuous and responsible approach that takes consumer consent into account. 

"Our partnership with SoPost is a real added value for our customers. Because we work upstream of brands' projects, we can help them anticipate their future marketing activation campaigns by recommending the right sample format for each distribution channel.explains Savéria Guelfucci, Marketing Manager Turnkey Solutions by Aptar Beauty.

The case of Memo Paris

As part of the promotion of its Maduraï fragrance, for its sample distribution campaign, the Memo Paris perfume house has become the first customer in the partnership between the two entities. 

It has opted for Imagin, a full-service packaging solution from Aptar Beauty, inviting customers to test the original juice of a perfume. Its extra-flat spray format is lightweight and customizable, and compatible with e-commerce requirements. It's an ideal format for economical postal distribution.

SoPost technology then enabled the Memo Paris perfume house to identify and qualify the right consumers and follow their product discovery journey, collect and analyze their opinions and understand their purchasing intentions. All this while enriching the brand's CRM database.

Customer feedback: the Memo Paris experience

Arthur Courtois-d'Auzac, Head of Digital for Memo International, appreciates SoPost and Aptar's collaborative approach and consistent project management. Seduced by the visibility of the retroplanning and the exhaustive budget allocation from manufacturing to marketing activation, he was able to promote the project internally and convince the markets.

"At Memo Paris, we want every interaction with our brand to be enjoyable and memorable, and product sampling is a key touchpoint in our brand experience. SoPost and Aptar not only cover the end-to-end international sampling experience, they share our mission, which is why we chose to collaborate with them. This partnership allows us to target the right people and enhance our consumer experience, but in a cost-effective and efficient way, minimizing waste and maximizing ROI."says Arthur Courtois-d'Auzac.

A winning partnership

"Doing more to serve our customers is the shared goal of Aptar Beauty and SoPost. 

Aptar Beauty boasts a variety of formats adapted to several types of campaign, including digital: lightweight, paper packaging in different sizes and finishes, such as the Imagin solution or the iD Scent range. The company's project teams provide 360-degree support and expertise.

SoPost, which recently received EcoVadis Gold status (top 5 %) for its sustainability efforts, streamlines the entire sampling process, enabling fewer samples to be produced and distributed more efficiently. Its partnership with Aptar Beauty is part of an enhanced service offering approach.

"At SoPost, we want to go one step further by offering our customers 360° support. We are committed to optimizing all processes to ensure targeted, rational production. Our partnership with Aptar Beauty, which intervenes upstream of projects, enables brands to think more carefully about production, and thus limit costs as well as waste".says Hélène Tournesac, Head of Brands Partnership France at SoPost.

For the fourth time, Anaïk will be taking part in this year's Luxe Pack Monaco, the international meeting place for premium packaging manufacturers, to be held from September 30 to October 2, 2024.

The company, which has been creating and manufacturing gifts, packaging and accessories for 50 years, will be presenting its new "Innovation Packaging" collection on stand DC08bis. The collection comprises six collaterals, 12 boxes and four calendars. 

A special feature of this collection is the use of noble materials such as lacquered wood and a curved design. "The finishes, respecting the criteria of luxury and ultra-luxury, focus on three axes: noble materials (lacquered wood, velvet, metal), streamlined designs with hidden compartments and sophisticated details (fittings, hinges, mirrors). These elements create a unique experience to reinforce the brand image. This year, the cylindrical format is in the spotlight, revisited in a variety of shapes and materials".says the company.

In 2023, Anaïk achieved sales of almost €4 million thanks to its packaging offering. Its goal is to reach over €11 million by 2027, with growth in Europe, China and the Middle East. 

"The development of the packaging sector is crucial and will support Anaïk's ambitions over the next few years, with targets of €6 million in 2025, €7.8 million in 2026 and €11 million in 2027, i.e. growth of over €2 million per year. In terms of brands, 30 brands currently rely on Anaïk's expertise and creativity, representing 30 % of our total French customer volume".says Sophie Almeida Serin, International Sales Director.

Quadpack has designed maple caps and rings, as well as perfume roll-on caps for Neuraé, Sisley's neurocosmetics brand.

Neuraé, Sisley's new brand, connects skincare with well-being thanks to formulas composed of at least 95 % of ingredients of natural origin. 

The brand offers "solutions for dull, tired or taut skin, affected by our emotional state." A tribute to positive emotions, it focuses on joy, energy and serenity through a three-step routine. The collection is packaged in glass bottles and jars, adorned with maple wood caps and rings designed by Quadpack, the international manufacturer and supplier of beauty packaging and the originator of roll-on caps.

The Neuraé range includes a serum called "Harmonie", face creams called "Joy", "Energy" and "Serenity", and "Boosters d'Émotions" roll-on fragrances to amplify the effects.  

The brand was clear about its objectives for the containers: "we aim to reduce our plastic footprint by using glass, recyclable plastic and wood." Quadpack's wood experts worked with Neuraé to select the right type of wood and finish. The brand chose maple for its light surface and smooth, refined finish.

Rings and caps for droppers, jars and roll-on applicators were custom-designed and manufactured in Quadpack's wood factory in Spain, powered by renewable energy and equipped with a biomass plant to process production waste.

Quadapack emphasizes that, obtained exclusively from sustainably-managed forests, each wooden component is unique and has its own graining. What's more, the closures have been branded thanks to a delicate laser engraving process. "The laser was carefully calibrated to ensure superficial marking and avoid the typical burnt effect, and the maple provided an ideal base."says Quadpack.

The "Boosters d'Émotions" roll-on fragrances, ideally sized for use at any time of day, are presented in 6.5 ml glass bottles lacquered and decorated with a monochrome silkscreen. The ball applicator of each variant features a semi-precious stone: jade for energy, rose quartz for joy and amethyst for serenity. The cover is also made of maple.

"Overall, natural wood, glass and semi-precious stones reinforce the sensoriality of the range and help Neuraé in its quest to "cultivate skin beauty in connection with well-being""says Quadpack.