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Paris Packaging Week 2025 presents the Discovery Zone, a space for startups 

Organized by Easyfairs, Paris Packaging Week will be held in Paris on January 28 and 20, 2025. For this new edition, a new space will be set up: the Discovery Zone to discover startups offering innovative packaging solutions in the fields of beauty, skincare, luxury, beverages and aerosols.

This zone will host companies showcasing new alternative materials, refill and reuse solutions, new packaging formats, new closures or distribution systems, new decoration technologies and processes driven by artificial intelligence.

As well as having a pod-style stand, Discovery Zone start-ups will be speaking via pitches, enabling them to meet potential buyers and collaborators from the beauty, beverage, skincare, luxury and aerosol sectors.

"Paris Packaging Week is constantly evolving to provide the best possible vision of the sector's future, said Josh Brooks, show co-director. The Discovery Zone is just one of many new initiatives for 2025. It will not only highlight the future of packaging, but also offer invaluable networking, collaboration and growth opportunities for the companies involved."

"We are launching the Discovery Zone to encourage innovation and support emerging companies in the packaging industry. By creating this unique platform, we aim to accelerate the growth and development of innovative packaging solutions, to lead the industry towards a more sustainable and technologically advanced future."said Jennifer Burley, co-director of Paris Packaging Week.

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